STA 468 Interactive Web Design: Project 1 - Abstract Version 3

Upon discussion with my peers and professor, there were comments made on the intention of the program, as well as the verbiage being incorrect in terms of stating scholarly conclusions. Taking these comments into consideration, I wrote a third draft of the abstract to position the intention of the program on the interaction of the guests and the alcohol education facilitated by SmartGlass, rather than focusing on SmartGlass and its technological features. I also retooled my language in the statement about the proven fact of ineffectiveness of alcohol education programs, as it is nearly impossible to have a fact statistically proven.

Alcohol education programs have not been associated with being effective in the prevention or overall decreased participation in the consumption of alcohol in college age students. The only positive outcome of these programs has been an increase in knowledge of the risks and effects. With the understanding these programs have failed to change behavior, I am proposing to create an alcohol education program held at Impression 5 children’s museum in Lansing, MI — a philanthropy event for groups/clubs/parties to learn about the science of alcohol and raise money for a cause of their choice. The event would be centered around team activities facilitated by SmartGlass, a barcode enabled shatterproof drink glass. SmartGlass will assist in taking a typically one-sided didactic encounter to an engaging evening of education exemplifying Impression 5’s core values – Play. Create. Challenge. Guests would use this glass to interact with exhibits specifically tailored to alcohol education, track their performance throughout the night, serve as a glass to hold their beverages, would be taken home to be used the key to unlocking their score of their overall performance and fundraising totals from the event through a microsite, and finally, function as a regular drink glass for future use. It is my hope this program will give college age students the tools and knowledge to safely enjoy alcohol while raising money for a good cause, and positioning Impression 5 as the premiere destination for alcohol education and philanthropic events for college age students.